Dear Friends:

If there is one word that describes today’s business climate it is volatile. Whether it is Global recession, evolving business models, changing management, embarrassing blogs, increasing public scrutiny, or an unexpected merger or acquisition; the only thing that seems predictable is unpredictability.

Increasingly brands are differentiated by the human capital that is invested in them, so it is paramount that employees at all levels be engaged. If employees aren’t engaged with the brand when times are good, how can you expect them to be your advocate when times are tough?

No matter what industry you're in, attracting, retaining and engaging employees is critical to the success of your organisation. Engaged, motivated and brand inspired employees lead to improved morale, lower staff turnover and drive higher level of performance.

Isn’t it time you learnt the secrets of how to attract, retain and sustain brand champions that are able to deliver on your brand promise and provide a superior user experience?

Now you have the opportunity to discover how internal branding can help you win the war for talent. You’ll learn the latest cutting edge ideas on internal branding for talent retention and how you can create a world class internal branding program for your organisation.

In essence, you will learn how to plan for the unplanned through the best weapon in your arsenal – your employees! If they believe in your brand promise, and are

Equipped to be brand advocates, they can help lead you through any storm. If not, then they will join the Barbarians at the gate!

So naturally, this time we decided to focus on the notion of change and volatility – common to all businesses, and a critical factor when considering how to engage employees with the brand. To drive the point home, communications, human resources, and marketing executives will witness case studies , group exercises and panel discussions from industry leaders that focus on employee brand engagement through:

	Understanding and Clearly articulate what ‘Internal Branding’ means for your organization in terms of activities, outcomes and measures
	To be able to understand and apply Key Tools and techniques in the process of building and strengthening your ‘Internal Brand’
	To Understand the Key Challenges faced in implementing a successful internal branding initiative and learn from successful case studies on how to face them
	A Planned Brand Redefinition or Revitalization
	Sudden Marketplace Disruptions, Planned and Unplanned
Why this Training Course is Unique???
	Practitioner with HR and Branding experience
	Practical exercise and case example focused: Learning will be enhanced with practical case studies to help you better understand the theory, framework and standards presented.
	Personalize your learning: Your learning experience includes a pre-course questionnaire to help you ask specific questions. Submit your questions to the expert facilitator when you register to help you identify key learning objectives.
	Value added experience: A well researched course & reference manual with a quality guarantee from Inconnectiva Conferences & Training's
	Set personal learning objectives
	Detailed course and reference material
	Several practical sessions
	Unique case studies, templates, tools and exercises
	Limited class size only 25 – 28 participants per training

Who should ATTEND?

HR and Communications teams who want to use branding to strengthen their talent retention strategies. Regional, Division, Directors, Asst Directors, Heads, VPs, Senior VP, GM, Managers, Senior Executives, Executives and Specialist from the following functions will find this course beneficial:

HUMAN RESOURCE:
Planners • Strategist • Development • Recruitment • Talent Management • Talent Sourcing • Talent Retention • Employee Relations • Organizational Development

COMMUNICATIONS:
Internal Communications • Corporate Communications • Public Relations • Corporate Affairs • Public Affairs.

This Event will reinvigorate the way you think about your role and will allow yourself to benchmark against the best....so don’t miss out

Register Before or by the 20th November 2008

& SAVE 10% on the Registration

Our April & June 2008 Workshop’s were SOLD OUT … Book Early to avoid Disappointment

Call Our Registration Desks Today:

+919867712415 /+919821287845 / +919821587845 / +919821787845
OR
022 40108414 / 022 66683148

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